Reach 20 million consumers!
Dr. Toy's 100 Best Children's Products Awards Program
This is exactly the right time for all toy and children's product
manufacturers to think about the coming holiday season.
In 2002
we expect to reach 20 million consumers.
Our services receive
enthusiastic response from parents, grandparents, teachers, buyers and
others who learn about the winning products in parent and professional
magazines, newspapers, on television and radio - and who log onto the
Web.
Millions regularly learn about
Dr. Toy's Holiday Gift Guide through an extensive number of
interviews given year-round. The guide is free upon request.
Media coverage has increased
dramatically reaching millions through all media outlets. Thousands of
consumers daily visit Dr. Toy's Guide, award-winning Web site at
www.drtoy.com.
Dr. Toy's weekly column appears
in 1,500 newspapers in the USA and Canada.
Her 15th book, Toys for a
Lifetime was published by Rizzoli in cooperation with FAO Schwarz.
Her previous book was Dr.
Toy's Smart Play: How to Raise a Child with a High P.Q. (Play
Quotient), published by St. Martin's Press.
Dr. Toy's Program facilitates
your company to reach consumers when they are making decisions about
gifts.
Wide distribution to parent and
professional organizations including NAEYC, Head Start, Child Care, PTA
and others.
NAEYC (National Association for
the Education of Young Children) Conference attracts over 50,000
attendees and 1000 exhibitors. Dr. Toy presents new and winning products
at this event.
Dr. Toy has a new, hour long TV
special on toys and products and makes personal appearances on talk
shows and in retail stores.
Dr. Toy (Dr. Stevanne Auerbach,
Ph.D.) has been the nation's leading expert on children's play and
products.
She approved the first grant
for the Children's Television Workshop, "Sesame Street," when she worked
for the Commissioner of Education at the U.S. Office of Education in
Washington, DC.
She established the first
childcare center for the children of federal employees, which for the
past 30 years has served as a model for the entire federal government.
She also served as the coordinator for the Day Care Forum for the White
House Conference on Children.
Excerpts from Institute for
Childhood Resources.
